Octolens Freemium

Octolens is an AI social listening and brand monitoring tool that helps teams discover relevant conversations before they become noise. Whether you manage product feedback, track competitors, or hunt for growth opportunities, Octolens scans social networks, forums, and news so you always see what is being said about your brand.

Octolens applies artificial intelligence to filter relevant mentions, understand sentiment, and group discussions into actionable themes. Teams use it to respond faster, monitor launches, benchmark competitors, and build the listening reports that PR and marketing decisions require.

What is Octolens?

Octolens is an AI social listening and brand monitoring platform that finds relevant discussions, tracks competitors, and surfaces opportunities across social and news sources.

Product Features

• Monitor brand mentions, product names, and chosen keywords across social media and news.
• AI-powered relevance filtering to cut noise and surface quality conversations.
• Competitor tracking to see where rival brands are talked about and why.
• Sentiment and topical grouping to understand why people mention your brand.
• Real-time alerts delivered by email or Slack so teams can react quickly.
• Exportable reports for monthly listening and PR summaries.

Product Highlights

• Uses AI to separate meaningful conversations from spam and low-signal posts.
• Easy setup with keyword-based monitoring that needs no complex queries.
• Competitor benchmarking built in for research and positioning teams.
• Affordable listening tier that scales from small brands to agencies.

Use Cases

• A community manager responding to product feedback and support mentions.
• A marketer tracking a product launch conversation across social and forums.
• An agency reporter benchmarking several client brands against competitors.
• A growth team spotting viral moments and trending hashtags in their niche.
• A PR lead collecting testimonial and sentiment evidence for monthly reports.