How to Choose Between Veo 3.1 and Sora 2 Pro for Video Work
Veo 3.1 and Sora 2 Pro are the two leading AI video models. This comparison covers audio quality, editing controls, resolution, pricing and which fits…
Direct answer: Sora 3 is OpenAI’s 2026 video model. It generates clips up to about 90 seconds with stronger physics and style control, and it is available through the Sora app, ChatGPT, and the OpenAI API.
Sora 3 is the third generation of OpenAI’s video model. It turns text or an image into a short film, and the big changes over Sora 2 are shot length, consistency between cuts, and a style-transfer feature that applies a reference look to new footage.
OpenAI sells it through the Sora app on iOS and web, bundles limited use into ChatGPT Plus and Pro, and exposes it to developers as a per-second API. The app doubles as a social feed where users post and remix clips.
Longer takes, fewer cuts. 90 seconds is a big jump, and it means you can build a complete social ad without stitching five clips together in an editor.
The style reference works. Give it a still with a specific grade and the output holds that palette fairly well, which is useful for keeping a campaign visually consistent.
Weakness: rights and moderation. Copyrighted characters and public figures are blocked, and the Cameo system requires identity verification. Some creators find the restrictions too tight for parody or news work.
The Sora app needs a ChatGPT account. ChatGPT Plus at $20/month includes limited Sora 3 generations; Pro at $200/month gives far higher caps. API access is billed per second of output and is waitlisted in some regions. Watermarks apply to free-tier exports.