ManyChat Freemium

Who should skip it?

B2B teams whose buyers live in email will get little from DM automation. Anyone who cannot commit to replying to real conversations should also stay away — ignoring a bot handoff is worse than never automating. And if you need a website chat widget rather than social DMs, Intercom or Tidio fit better.

Quick Summary

• ManyChat automates DMs on Instagram, WhatsApp and Messenger with a visual flow editor.
• The free plan supports 1,000 contacts; Pro starts at $15/month for 500.
• Pricing scales by contact count, so prune your list regularly.
• WhatsApp requires Meta Business verification, which takes several days.
• Aggressive DM sending risks Meta account restrictions — keep funnels opt-in.

Is ManyChat free?

Partly. The free plan supports 1,000 contacts and the core flow features, but WhatsApp is not included and many automation steps are limited. Pro at $15 a month covers 500 contacts, and the price rises in bands as your list grows — 2,500 contacts runs closer to $45, and 10,000 contacts is above $100.

Who should skip it?

B2B teams whose buyers live in email will get little from DM automation. Anyone who cannot commit to replying to real conversations should also stay away — ignoring a bot handoff is worse than never automating. And if you need a website chat widget rather than social DMs, Intercom or Tidio fit better.

Quick Summary

• ManyChat automates DMs on Instagram, WhatsApp and Messenger with a visual flow editor.
• The free plan supports 1,000 contacts; Pro starts at $15/month for 500.
• Pricing scales by contact count, so prune your list regularly.
• WhatsApp requires Meta Business verification, which takes several days.
• Aggressive DM sending risks Meta account restrictions — keep funnels opt-in.

Use Cases

1. Sending a free prompt pack when someone comments the word PROMPT on a Reel.
2. Booking discovery calls through WhatsApp without a scheduler.
3. Recovering abandoned Shopify carts with a Messenger follow-up.
4. Collecting email addresses in DMs and pushing them to an ESP.
5. Answering FAQ in DMs so a one-person support desk does not drown.

Is ManyChat free?

Partly. The free plan supports 1,000 contacts and the core flow features, but WhatsApp is not included and many automation steps are limited. Pro at $15 a month covers 500 contacts, and the price rises in bands as your list grows — 2,500 contacts runs closer to $45, and 10,000 contacts is above $100.

Who should skip it?

B2B teams whose buyers live in email will get little from DM automation. Anyone who cannot commit to replying to real conversations should also stay away — ignoring a bot handoff is worse than never automating. And if you need a website chat widget rather than social DMs, Intercom or Tidio fit better.

Quick Summary

• ManyChat automates DMs on Instagram, WhatsApp and Messenger with a visual flow editor.
• The free plan supports 1,000 contacts; Pro starts at $15/month for 500.
• Pricing scales by contact count, so prune your list regularly.
• WhatsApp requires Meta Business verification, which takes several days.
• Aggressive DM sending risks Meta account restrictions — keep funnels opt-in.

Product Highlights

Instagram policy risk is real. Meta throttles or restricts accounts that send too many unsolicited DMs. Keep the funnel comment-triggered and opt-in, or you will see your account limited within days.

Pricing scales with contacts, not messages. The free tier’s 1,000 contacts sounds large until you realize you keep contacts forever unless you manually clean them. Prune aggressively.

WhatsApp needs verification. You must register a phone number and complete Meta Business verification, which takes a few days and is a common blocker during launch.

Use Cases

1. Sending a free prompt pack when someone comments the word PROMPT on a Reel.
2. Booking discovery calls through WhatsApp without a scheduler.
3. Recovering abandoned Shopify carts with a Messenger follow-up.
4. Collecting email addresses in DMs and pushing them to an ESP.
5. Answering FAQ in DMs so a one-person support desk does not drown.

Is ManyChat free?

Partly. The free plan supports 1,000 contacts and the core flow features, but WhatsApp is not included and many automation steps are limited. Pro at $15 a month covers 500 contacts, and the price rises in bands as your list grows — 2,500 contacts runs closer to $45, and 10,000 contacts is above $100.

Who should skip it?

B2B teams whose buyers live in email will get little from DM automation. Anyone who cannot commit to replying to real conversations should also stay away — ignoring a bot handoff is worse than never automating. And if you need a website chat widget rather than social DMs, Intercom or Tidio fit better.

Quick Summary

• ManyChat automates DMs on Instagram, WhatsApp and Messenger with a visual flow editor.
• The free plan supports 1,000 contacts; Pro starts at $15/month for 500.
• Pricing scales by contact count, so prune your list regularly.
• WhatsApp requires Meta Business verification, which takes several days.
• Aggressive DM sending risks Meta account restrictions — keep funnels opt-in.

Product Features

• Visual flow builder: drag nodes for messages, quick replies, delays, conditions and external API calls.
• Comment-to-DM triggers: when someone comments a keyword, the bot sends a DM without the user clicking anything.
• Live chat takeover: the inbox shows active automations, and you can jump in mid-flow and pause the bot for that contact.
• WhatsApp Business API: official template messages, inside the same flow editor.
• AI steps: OpenAI-powered intent detection and reply drafting, billed as add-on credits on higher plans.
• Integrations: native Mailchimp, Zapier, Google Sheets, Shopify and a generic webhook node.

Product Highlights

Instagram policy risk is real. Meta throttles or restricts accounts that send too many unsolicited DMs. Keep the funnel comment-triggered and opt-in, or you will see your account limited within days.

Pricing scales with contacts, not messages. The free tier’s 1,000 contacts sounds large until you realize you keep contacts forever unless you manually clean them. Prune aggressively.

WhatsApp needs verification. You must register a phone number and complete Meta Business verification, which takes a few days and is a common blocker during launch.

Use Cases

1. Sending a free prompt pack when someone comments the word PROMPT on a Reel.
2. Booking discovery calls through WhatsApp without a scheduler.
3. Recovering abandoned Shopify carts with a Messenger follow-up.
4. Collecting email addresses in DMs and pushing them to an ESP.
5. Answering FAQ in DMs so a one-person support desk does not drown.

Is ManyChat free?

Partly. The free plan supports 1,000 contacts and the core flow features, but WhatsApp is not included and many automation steps are limited. Pro at $15 a month covers 500 contacts, and the price rises in bands as your list grows — 2,500 contacts runs closer to $45, and 10,000 contacts is above $100.

Who should skip it?

B2B teams whose buyers live in email will get little from DM automation. Anyone who cannot commit to replying to real conversations should also stay away — ignoring a bot handoff is worse than never automating. And if you need a website chat widget rather than social DMs, Intercom or Tidio fit better.

Quick Summary

• ManyChat automates DMs on Instagram, WhatsApp and Messenger with a visual flow editor.
• The free plan supports 1,000 contacts; Pro starts at $15/month for 500.
• Pricing scales by contact count, so prune your list regularly.
• WhatsApp requires Meta Business verification, which takes several days.
• Aggressive DM sending risks Meta account restrictions — keep funnels opt-in.

ManyChat is a no-code chatbot builder for messaging platforms — mostly Instagram DMs, WhatsApp and Facebook Messenger. You draw a conversation flow, set a trigger, and the bot replies automatically. The free plan covers 1,000 contacts; Pro starts at $15 a month for 500 contacts and scales with list size.

What is ManyChat?

ManyChat sits between your social inbox and your CRM. It reads comments and DMs, fires a flow when a keyword appears, collects the reply, then pushes the contact data out to Mailchimp, HubSpot or a webhook.

For creators running AI-generated content accounts, DM automation is currently the highest-conversion funnel available on Instagram — comment-to-DM beats link-in-bio by a wide margin.

Product Features

• Visual flow builder: drag nodes for messages, quick replies, delays, conditions and external API calls.
• Comment-to-DM triggers: when someone comments a keyword, the bot sends a DM without the user clicking anything.
• Live chat takeover: the inbox shows active automations, and you can jump in mid-flow and pause the bot for that contact.
• WhatsApp Business API: official template messages, inside the same flow editor.
• AI steps: OpenAI-powered intent detection and reply drafting, billed as add-on credits on higher plans.
• Integrations: native Mailchimp, Zapier, Google Sheets, Shopify and a generic webhook node.

Product Highlights

Instagram policy risk is real. Meta throttles or restricts accounts that send too many unsolicited DMs. Keep the funnel comment-triggered and opt-in, or you will see your account limited within days.

Pricing scales with contacts, not messages. The free tier’s 1,000 contacts sounds large until you realize you keep contacts forever unless you manually clean them. Prune aggressively.

WhatsApp needs verification. You must register a phone number and complete Meta Business verification, which takes a few days and is a common blocker during launch.

Use Cases

1. Sending a free prompt pack when someone comments the word PROMPT on a Reel.
2. Booking discovery calls through WhatsApp without a scheduler.
3. Recovering abandoned Shopify carts with a Messenger follow-up.
4. Collecting email addresses in DMs and pushing them to an ESP.
5. Answering FAQ in DMs so a one-person support desk does not drown.

Is ManyChat free?

Partly. The free plan supports 1,000 contacts and the core flow features, but WhatsApp is not included and many automation steps are limited. Pro at $15 a month covers 500 contacts, and the price rises in bands as your list grows — 2,500 contacts runs closer to $45, and 10,000 contacts is above $100.

Who should skip it?

B2B teams whose buyers live in email will get little from DM automation. Anyone who cannot commit to replying to real conversations should also stay away — ignoring a bot handoff is worse than never automating. And if you need a website chat widget rather than social DMs, Intercom or Tidio fit better.

Quick Summary

• ManyChat automates DMs on Instagram, WhatsApp and Messenger with a visual flow editor.
• The free plan supports 1,000 contacts; Pro starts at $15/month for 500.
• Pricing scales by contact count, so prune your list regularly.
• WhatsApp requires Meta Business verification, which takes several days.
• Aggressive DM sending risks Meta account restrictions — keep funnels opt-in.